Marketing Manager

Job description

Do you thrive in a fast-paced retail environment? Are you passionate about building brands, driving foot traffic, creating memorable campaigns, and building strong relationships with tenants and stakeholders? We’re looking for Marketing Manager to join our team and take the lead on all aspects of marketing at a leading shopping centre in Cape Town. Key responsibilities Strategic marketing and planning Develop, implement and manage the annual marketing strategyDrive innovation, value, and alignment with commercial objectivesManage and optimise the marketing budget and spend Tenant engagement Lead tenant communication and monthly merchant meetingsCoordinate focus groups and category-specific meetingsDrive retail participation and buy-in for campaigns Advertising and promotions Brief and manage creative agenciesOversee campaigns, events, promotions, and media schedulesMonitor and approve creative output and advertising assets Event and campaign execution Conceptualise and deliver high-impact events and activationsManage timelines, budgets, suppliers, and retailer involvementPublic relations and media Draft and distribute press releasesManage media relations and publicity trackingAct as the centre’s spokesperson when neededReporting and research Submit monthly marketing reports and insightsMonitor centre performance metrics (foot count, spend, engagement)Conduct competitor analysis and shopper feedback surveysDigital marketing and social media Oversee website content and monthly updatesEnsure daily social media content is engaging, relevant, and retail-focused Key performance indicators Effective execution of marketing strategies and eventsBudget control and reporting accuracyGrowth in foot traffic, spend per head, and centre visibilityStakeholder satisfaction (tenants, owners, consumers)Innovation in digital and shopper engagementRequirements Minimum 3–5 years of marketing experienceTertiary qualification in marketing, communications or similarStrong project management, communication and leadership skillsExcellent understanding of digital and traditional mediaAble to work flexible hours when events requireSkills required: Strategic marketing and campaign planningBudget management and reportingRetail tenant engagementEvent and promotion coordinationDigital marketing and social mediaStrong communication and leadershipMedia and PR relationsMarket research and competitor analysisWhat we offer Dynamic and collaborative work environmentLeadership opportunity with national exposureCareer growth and upskilling supportBe part of a team that values creativity, ownership, and excellenceReady to apply?Send your CV and a short motivational letter to [[sharne@emergemarketing.co.za]] with subject line: Marketing Manager – Cape Town Application

Requirements

NotApplicable Apply by email: sharne@emergemarketing.co.za