# Social Media Manager Job Medprime Training College

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Company: Medprime Training College

Category: Marketing & Communications

Location: Kenya

Work type: Full-time

Work arrangement: On-site

Published: 2026-09-07

Expires: 2026-10-22

## Job Description

Communications Jobs. Medprime Training College Jobs. Social Media Manager developing and implementing digital marketing campaigns and managing social media platforms, requiring a Diploma or Bachelor’s degree in Digital Marketing with 1-2 years experience in digital marketing or social media management, in an education environment, on-site role.

### Key Responsibilities

Digital Marketing & Campaigns

- Develop and implement digital marketing campaigns to promote college programmes, intakes, events and other initiatives.

- Plan and execute campaigns across social media, Google, WhatsApp and other relevant digital platforms.

- Monitor campaign performance and make adjustments to improve reach, engagement and conversions.

- Manage digital advertising budgets effectively and ensure optimal return on investment.

Social Media Management

- Manage the college’s social media platforms, including TikTok, Instagram, Facebook, LinkedIn and other relevant platforms.

- Develop and maintain a consistent social media content calendar.

- Monitor trends and identify opportunities to create relevant and engaging content.

- Respond to comments, messages and online enquiries professionally and promptly.

- Grow the college’s online audience and engagement.

Content Creation

- Create engaging videos, graphics, captions, stories and other digital content.

- Develop student-focused content around courses, careers, campus life, student experiences and success stories.

- Capture and showcase student activities, events, graduations, practical sessions and other college experiences.

- Collaborate with staff and students to generate authentic content.

Lead Generation & Student Recruitment

- Generate qualified leads through digital marketing campaigns.

- Track online enquiries from initial contact through to admission.

- Work closely with the Admissions/Front Office team to ensure timely follow-up of digital leads.

- Identify which campaigns, platforms and content generate the highest number of qualified applicants.

- Support campaigns targeting KCSE leavers, working professionals, parents and other prospective students.

Analytics & Reporting

- Prepare weekly and monthly digital marketing reports.

- Track key performance indicators including reach, engagement, leads, cost per lead, conversion rate and admissions generated.

- Analyse campaign performance and recommend improvements.

- Maintain accurate records of digital leads and campaign outcomes.

Brand Management

- Ensure all digital communication reflects the college’s brand, values and professional image.

- Maintain consistency in messaging, visuals and tone across all digital platforms.

- Monitor the college’s online reputation and escalate negative or sensitive issues appropriately.

Qualifications & Experience

- Diploma or Bachelor’s degree in Digital Marketing, Marketing, Communications, Business Administration, or a related field.

- At least 1–2 years of experience in digital marketing, social media management or lead generation.

- Experience in education, training, college or student recruitment marketing will be an added advantage.

- Demonstrable experience managing social media platforms and digital campaigns.

- Experience with Meta Ads, TikTok, Google Ads, Canva and/or other digital marketing tools is an advantage.

### How to Apply

- Qualified candidates are invited to submit their applications via email to medstaffingace@gmail.com 

## Requirements

Apply by email: medstaffingace@gmail.com

## Apply

Use the canonical Prime Job Alerts page for full application instructions and source verification.