# Marketing Manager Canonical URL: https://primejobalerts.com/jobs/marketing-manager-2 Company: Foundervine Category: Marketing & Communications Location: Ghana, Accra & Tema Region, Ghana Work type: Full-time Work arrangement: On-site Published: 2026-07-02 Expires: 2026-08-16 ## Job Description Key Responsibilities Campaign Planning & Execution - Plan, create and deliver multi-channel promotional campaigns to drive sign-ups for Foundervine’s programmes across social media, email and our website. - Set up and schedule campaign content that aligns with programme timelines and brand messaging. - Adapt campaign strategies in real-time based on performance data and recruitment numbers. Client & Brand Engagement - Collaborate with external clients and programme partners to ensure the branding and positioning of each programme is clearly communicated and consistently represented. - Act as a brand guardian across client-facing content, ensuring that campaign materials reflect the unique value and vision of each programme. - Support the development of client-ready presentations, impact summaries and branded assets. Impact Campaigns & Storytelling - Lead the creation of impact campaigns across key programmes that showcase our outcomes, case studies and success stories. - Work with internal teams to gather insights, participant feedback and performance data that can be translated into strong narratives and visual content. - Use storytelling to position Foundervine as a thought leader in inclusive innovation and entrepreneurship. Stakeholder Collaboration - Liaise with Programme Managers to gather content, create communications, and hold stakeholders accountable for timely submissions. - Work closely with the Brand Associate and Marketing Associate to ensure the successful execution of campaign assets and deliverables. - Provide regular campaign status reports to senior management, including successes, risks and performance trends. Design & Brand - Use graphic design tools (e.g. Canva, Figma) to create visually appealing ads, banners, and promotional materials. - Engage in basic video editing for social content using tools like Adobe Premiere Pro, Adobe Rush or equivalent. - Ensure all creative content adheres to Foundervine’s brand guidelines and visual identity. - Maintain consistency in design and tone across all touchpoints, including client-facing and public-facing materials. Copywriting & Content Creation - Develop clear, compelling and impactful messaging across all communication channels. - Write and edit a wide range of content including website copy, email campaigns, social media posts, articles, blogs, case studies, surveys and press releases. - Tailor content to different audiences and stakeholders, ensuring inclusivity and accessibility in tone and language. - Support the SEO strategy by writing optimised web content and contributing to the growth of organic reach. - Collaborate with internal teams to translate complex ideas into engaging copy and narrative storytelling. Innovation, Research & Trend Monitoring - Research marketing trends, audience insights and digital innovations to ensure Foundervine remains relevant and competitive in the market. - Contribute fresh ideas to campaigns, content formats, and channel strategy, based on both data and creative thinking. - Conduct desk research for new projects, including competitor analysis, market mapping and audience behaviour studies. Performance Tracking & Optimisation - Monitor product adoption, customer engagement and campaign performance using tools such as HubSpot, Google Analytics and Excel. - Track key marketing KPIs to assess the effectiveness of campaign activity and inform future decision-making. - Regularly report on marketing performance to senior leadership and suggest improvements based on insights. - Continuously test and optimise campaign content and channels to enhance reach and conversion. - Undertake any other marketing duties within competence as required by the Head of Marketing. Requirements - Minimum 3–5 years’ experience in a marketing role, with at least 1–2 years in a managerial capacity. - A Bachelor’s degree in Marketing, Brand Management, Communication Design, Business Administration, or a related field is required. - A professional certification in marketing (e.g., DipM, ProM, Google Digital Garage, HubSpot) is a requiremen - Demonstrated ability to lead and develop teams, including mentoring junior staff and managing performance. - Proven experience creating and executing successful marketing campaigns that span multiple regions or international markets. - Confident using design and video editing tools such as Canva, Figma, Premiere Pro, Adobe Rush. - Strong writing skills and the ability to create copy that resonates with diverse audiences. - Familiarity with CRM platforms (e.g. HubSpot), CMS platforms, and web analytics tools. - Understanding of SEO, social media optimisation and email marketing. - Excellent project and time management skills, with the ability to juggle multiple priorities. - A fast learner, detail-oriented and highly organised. - Proactive team player with great communication and stakeholder management skills. Benefits - At Foundervine, we are committed to creating an inclusive and equitable environment where every team member feels valued and supported. - We prioritise the wellbeing and growth of our people, offering a range of benefits designed to support you both professionally and personally including a flexible working environment, Birthday Off, career advancement opportunities and many more. How to Apply: All interested candidate should Kindly Click on the link to apply Salary: Attractive ## Requirements Mid level 36 ## Apply Use the canonical Prime Job Alerts page for full application instructions and source verification.