# Marketing Lead Job Oasis Healthcare Nairobi, Kenya

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Company: Oasis Healthcare Nairobi, Kenya

Category: Marketing & Communications

Location: Kenya

Work type: Full-time

Work arrangement: On-site

Published: 2026-08-11

Expires: 2026-09-25

## Job Description

Overall Responsibility

- Own the design and execution of Group campaigns, brand standards, digital marketing strategy, and key relationship programs that drive patient volume and brand equity across the network.

### Key Responsibilities

- Develop and manage the Group campaign calendar, brand guidelines and creative standards across all facilities

- Apply Group brand guidelines and creative standards consistently across all facility marketing materials and activities

- Provide technical direction and performance oversight to the facility marketing officers.

- Direct the Digital Media Marketing Officer and team on content, creative and digital channel strategy

- Oversee the Insurance Relations Officer\’s engagement plan with SHA and private insurers to support enrolment and payer visibility

- Lead the onboarding of new insurance/scheme clients at the facility level

- Direct the Physician/Doctor\’s Relations Officer\’s referral and physician engagement program

- Identify and follow up on local business leads, including corporate clients and small groups

- Relay market intelligence to the OHGL Senior Manager, Marketing & Communications

- Attend and contribute to weekly and monthly Group-wide marketing performance review meetings.

- Prepare and submit regular facility marketing activity and performance reports, including campaign reach, leads, and conversion outcomes

- Track facility-level contribution to insurance/payer partnership growth and physician referral volume

- Track campaign performance and report ROI, reach, and conversion metrics monthly

Job Requirements

- Bachelors degree in Marketing, Communications, or Business

- Over 4 years of marketing management experience, including brand and digital campaign leadership

- Strong strategic marketing and market development skills, with the ability to develop and execute initiatives that strengthen service uptake and market positioning.

- Experience in managing multi-site marketing teams is an advantage

- Demonstrated brand management and campaign planning skills, with the ability to translate marketing strategies into effective, targeted campaigns.

- Ability to coordinate and lead teams, work collaboratively across functions, and effectively deliver marketing initiatives.

- Strong communication, presentation, networking, and negotiation skills, supported by creativity, innovation, and a customer-focused approach.

### How to Apply

Interested and qualified candidates should forward their CV to: hr@oasishealthcaregroup.com using the position as subject of email.

## Requirements

Apply by email: hr@oasishealthcaregroup.com

## Apply

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