# Digital Marketing Specialist Job StainlessPro Industries Machakos, Kenya

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Company: StainlessPro Industries Machakos, Kenya

Category: Marketing & Communications

Location: Kenya

Work type: Full-time

Work arrangement: On-site

Published: 2026-08-12

Expires: 2026-09-26

## Job Description

Industry Experience: Stainless Steel Commercial Kitchen Equipment, Hospital and Dairy Stainless Steel Products, Construction, Manufacturing, or a closely related industry

About the Role

- Stainless Steel Pro Kenya is looking for an experienced and results-driven Digital Marketing Specialist to join our team on a full-time basis.

- The successful candidate will be responsible for developing and executing digital marketing strategies that generate qualified sales leads, increase online visibility, and support business growth.

- We are particularly interested in candidates with proven experience marketing stainless steel, metal products, construction materials, manufacturing products, or related technical products.

### Key Responsibilities

- Develop and execute digital marketing strategies focused on generating qualified sales leads.

- Manage and optimize social media platforms, including Facebook, Instagram, LinkedIn, TikTok, and other relevant channels.

- Plan, launch, and optimize paid advertising campaigns, particularly Meta Ads and Google Ads.

- Conduct keyword research and implement effective SEO strategies to improve search visibility.

- Create and coordinate high-quality marketing content, including product posts, videos, articles, and promotional campaigns.

- Manage and optimize the company website and landing pages for lead generation.

- Track leads, conversions, campaign performance, and return on advertising spend.

- Use Google Analytics, Google Search Console, Meta Business Suite, Google Ads, and other relevant marketing tools.

- Work closely with the sales team to improve lead quality and conversion rates.

- Identify new digital marketing opportunities and emerging trends within the Kenyan market.

- Prepare regular marketing performance reports with clear recommendations for improvement.

Requirements

- Minimum 5 years of proven experience in digital marketing.

- Demonstrated experience generating qualified leads, preferably for B2B or high-value products.

- Previous experience in the stainless steel, metal, construction, manufacturing, engineering, or related industry is highly preferred.

- Strong hands-on experience with Google Ads and Meta Ads.

- Solid understanding of SEO, content marketing, social media marketing, email marketing, and conversion optimization.

- Experience managing marketing budgets and optimizing campaigns based on measurable results.

- Strong analytical and reporting skills.

- Excellent written and verbal communication skills.

- Ability to work independently and take ownership of marketing results.

- Strong understanding of the Kenyan digital market and customer behavior.

What We Are Looking For

- We are looking for someone who is results-oriented rather than simply focused on posting content.

- Your primary goal will be to help Stainless Steel Pro Kenya generate a consistent flow of high-quality enquiries and sales opportunities through digital channels.

- Candidates should be able to demonstrate previous results through a portfolio, campaign reports, case studies, or other measurable evidence of their work.

- Only candidates with relevant experience and demonstrable results will be considered.

### How to Apply

Interested and qualified candidates should forward their CV to: info@stainlessproindustries.co.ke using the position as subject of email.

## Requirements

Apply by email: info@stainlessproindustries.co.ke

## Apply

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