Corporate Sponsorship Acquisition Specialist NGO Job MSF

Job description

Communication Jobs, MSF Jobs. Responsible for identifying corporate sponsors, developing partnership opportunities, preparing sponsorship proposals, engaging potential partners, negotiating agreements, maintaining sponsor relationships, and tracking fundraising activities. Requires a relevant qualification in marketing, business development, communications, fundraising, or a related field. The position is based in Nairobi and may require travel.

Rationale/Objective for Position

The Corporate Sponsorship Acquisition Specialist is responsible for providing specialist expertise and lead the acquisition of corporate sponsorship for MSF Eastern Africa’s priority fundraising events. The role will own the corporate sponsorship acquisition cycle from prospect identification and relationship access.

This position will be hierarchically and functionally accountable to the Donor Relationship Manager

Key Responsibilities

Corporate Sponsorship Strategy and Pipeline Ownership

• Support in developing and implementing the corporate sponsorship acquisition strategy for the Charity Gala Dinner, Charity Golf Tournament and Charity Run & Walk.
• Build and own a prioritised pipeline of corporate prospects, including anchor and premium prospects, based on sponsorship potential, decision-maker access, giving capacity, strategic fit and event relevance.
• Map sponsorship opportunities against sectors and corporate budgets, including marketing, brand, CSR/ESG, employee engagement, customer engagement and corporate affairs.
• Determine the most appropriate sponsorship assets, levels and prospects for each event and continuously refine the pipeline based on market response.
• Set clear prospecting, meeting, proposal, negotiation and closure milestones against agreed sponsorship income targets.

High-Value Corporate Prospecting and Senior Stakeholder Access

• Lead proactive prospecting through established networks, warm introductions, business forums, direct approaches and existing MSF relationships.
• Secure meetings with CEOs, Managing Directors, Marketing Directors, Corporate Affairs leaders, CSR/ESG heads, HR leaders and other corporate budget holders.
• Use professional networks and market knowledge to open doors to organisations that may not be accessible through conventional fundraising approaches.
• Develop and maintain trusted relationships with senior corporate stakeholders and position MSF’s events as credible platforms for humanitarian impact, brand visibility, employee engagement and corporate purpose.
• Represent MSF professionally in high-level corporate and business networking environments to originate sponsorship opportunities.

Sponsorship Proposition Development and Commercial Packaging

• Lead the design and refinement of commercially compelling sponsorship packages for each event, including title/presenting sponsorship, premium tiers, corporate tables, golf foursomes, hole sponsorships, brand activations, prizes and in-kind partnerships.
• Advise on sponsorship pricing, benefits, exclusivity, branding, hospitality and activation opportunities based on market expectations and the profile of each event.
• Tailor sponsorship propositions to individual corporate objectives and decision-makers rather than relying solely on standard packages.
• Prepare high-quality sponsorship proposals, pitch decks and presentations that clearly articulate both the humanitarian value and corporate proposition.
• Ensure that proposed benefits are realistic, deliverable and aligned with MSF’s principles and approval requirements.

Sponsorship Sales, Negotiation and Closing

• Lead sponsorship pitches and commercial conversations with prospective sponsors from initial engagement through to commitment.
• Lead negotiations on sponsorship value, contribution levels, benefits, branding, activation, hospitality and other commercial terms within approved parameters.
• Use strong sales judgement to overcome objections, manage competing priorities and move prospects towards timely decisions.
• Create and manage a clear closing strategy for priority prospects, particularly anchor and high-value sponsors.
• Secure signed sponsorship agreements/MOUs and confirmed financial or in-kind commitments within agreed event timelines.
• Escalate matters requiring organisational, financial, legal or policy decisions while retaining ownership of the commercial relationship and acquisition process.

Event-Specific Sponsorship Acquisition

• Charity Gala Dinner: lead acquisition of title/presenting sponsors, premium sponsors, corporate tables, hospitality partnerships, brand partners and other high-value revenue opportunities.
• Charity Golf Tournament: lead acquisition of title/presenting sponsors, corporate foursomes, premium hospitality, hole sponsorships, prizes, gifts, activations and other sponsorship assets.
• Charity Run & Walk: lead acquisition of title/presenting, gold, silver and other sponsorship levels, corporate/team participation, activation partners and in-kind sponsors.
• Prioritise anchor sponsorships and high-value opportunities that can materially contribute to the financial success of each event.
• Work with relevant MSF colleagues to ensure sponsor commitments can be delivered, while retaining primary responsibility for sponsorship acquisition and closure.

Sponsor Stewardship and Relationship Conversion

• Maintain senior-level relationships with confirmed sponsors and ensure a professional transition from commitment to fulfilment.
• Capture and document key relationship intelligence, decision-maker information, commitments and future opportunities.
• Identify opportunities to convert event sponsors into repeat sponsors, annual event partners or broader corporate partnerships with MSF.
• Advise MSF on prospects with potential for longer-term strategic corporate relationships beyond the immediate event.

Reporting, Accountability and Compliance

• Provide regular, concise updates to the Head of Fundraising on pipeline value, senior meetings, proposals, negotiations, commitments and income secured.
• Maintain accurate records of prospects, corporate contacts, proposals, agreements and financial commitments in relevant MSF systems.
• Ensure all sponsorship engagements proceed through MSF due diligence, gift acceptance, ethical fundraising and brand approval processes.
• Provide a complete handover of active relationships, negotiations, signed agreements, outstanding actions and future opportunities at the end of the assignment.

OTHER RESPONSIBILITIES

• Integrate EDI & Safeguarding aspects in area of work responsibility, including policies and practices.
• Recognize, respond, and document any form of abuse or inappropriate behavior and alert the safeguarding unit of any suspected potential abuse.
• Proactively participate in the individual performance management process including objective setting, performance monitoring and performance evaluation.

Qualifications

Education

• Bachelor’s degree or equivalent professional qualification in Business, Marketing, Communications, Public Relations, Fundraising, Sales or a related field.

Experience

• Minimum 5 years of proven experience in corporate sponsorships, sponsorship sales, partnership development, business development, fundraising or event commercialization.
• Local market experience working closely with corporates and specific on events sponsorships.

How to Apply

Click here to apply