Communications and Marketing Manager

Job description

With 75 years of experience, our focus is on helping the most vulnerable children overcome poverty and experience fullness of life. We help children of all backgrounds, even in the most dangerous places, inspired by our Christian faith.Come join our 31,000+ staff working in nearly 100 countries and share the joy of transforming vulnerable children’s life stories!Employee Contract Type:Local – Fixed Term Employee (Fixed Term)Job Description:World Vision Malawi’s strategic communications, marketing and national resource mobilisation function. Build private-sector and commercial partnerships by identifying aligned funding opportunities and working with technical advisers, programme teams and Finance to develop credible, costed offers. Lead donor and Support Office engagement, brand and visibility, impact storytelling, digital presence and communications team performance, so WVM’s work is clearly positioned, responsibly represented and supported by sustainable partnerships. Major Duties and Responsibilities1. National Resource Mobilisation and Private-Sector PartnershipsDevelop and operationalise a National Resource Mobilisation Unit, defining its operating model, prospecting approach and internal pipeline governance.Identify and assess private-sector and commercial prospects, including institutions whose Corporate Social Responsibility (CSR), Environmental, Social and Governance (ESG) or strategic investment priorities align with World Vision Malawi’s work. Maintain a prioritised pipeline and engagement plans.Work with Technical Advisors, implementation teams and Finance to turn World Vision Malawi’s priorities into evidence-based, costed concepts, partnership offers and proposals. Coordinate due diligence and internal review.2. Country Communications and Marketing Strategy and PositioningLead the development and implementation of the country communications and marketing strategy, annual plan and positioning.Develop audience-specific messages and prepare or oversee capability statements, programme profiles, presentations, briefs and other materials for donors, Government, the private sector and World Vision Support Offices.Maintain clear brand standards and an approved library of current communications and marketing materials.Lead communications for project launches, Chosen events and other priority campaigns. Coordinate messages, speeches, media engagement, event materials and approvals with leadership, programme teams, partners and relevant authorities.Forecast and monitor expenditure; plan procurement and pre-position approved communications materials.Manage print and creative suppliers against agreed specifications, deadlines, quality standards and value for money.Maintain stock and asset records, and report on outputs, reach and lessons to inform future planning.3. Donor Communications, Visibility and Support Office ServicingLead donor communications, visibility and servicing for World Vision Support Offices.Coordinate communications for Vision Trips and Chosen Trips—visits that enable donors and Support Office representatives to see World Vision’s work in programme areas, meet communities and, where relevant, meet sponsored children.Prepare or review trip narratives, briefing materials, itineraries and field communications.Develop or review information briefs, lanyards, signage and follow-up materials, coordinating production with programme teams, printers and Support Offices.Check that donor visibility commitments are met and obtain the appropriate reviews and approvals.4. Digital Communications, Content and StorytellingOversee content and digital communications that demonstrate World Vision Malawi’s programme work and results.Work with programme and Monitoring, Evaluation, Accountability and Learning (MEAL) teams to develop and commission stories, photography, videos, case studies, website content and social media materials.Maintain an editorial calendar, publish content consistently, monitor engagement and use evidence to improve reach.Ensure all content meets standards for consent, safeguarding, dignity, privacy and data protection5. Communications Team Leadership and Staff DevelopmentProvide line management and technical leadership to Communications Officers within the approved structure.Agree workplans and standards, allocate and review work, and coordinate officers’ contributions with technical and implementation teams.Coach and develop staff, hold regular check-ins, and manage performance and wellbeing.Provide clear guidance, feedback and quality assurance while building staff capacity to plan and deliver communications.