SN
Sales

Business Development Executive Job Synnefa Nairobi, Kenya

Synnefa Nairobi, Kenya

Kenya Full-time On-site
Posted: 5 days ago
Expires: Sep 6, 2026
Salary: Not listed

Job description

Role Summary

  • We are seeking a driven Business Development Executive (BDE) to lead outbound sales and partnership development for enterprise and institutional clients. You will sell integrated B2B solutions that combine hardware, software, and data-driven services — Smart Solar Dryers, FarmShield IoT, and the FarmCloud platform. In your first six months, you will focus primarily on cooperatives and mid-tier agro-processors, expanding to NGO programmes, county governments, and other institutional buyers thereafter.

Key Responsibilities

New Business Development

  • Identify, engage, and close new B2B customers — with a primary first-6-month focus on cooperatives and mid-tier processors, expanding to NGOs, county governments, and other institutional buyers
  • Manage the full sales cycle from prospecting to close
  • Conduct discovery sessions, product demos, and solution presentations
  • Develop account-penetration and territory strategies

Pipeline & CRM Ownership

  • Own and maintain an active, well-documented CRM pipeline
  • Track deal stages, next actions, and forecast accuracy
  • Provide structured weekly pipeline updates
  • Ensure disciplined follow-up and conversion tracking

Solution Selling

  • Translate customer needs into tailored technical-commercial proposals
  • Work with technical, agronomy, and engineering teams to align solutions to client requirements
  • Support pricing, proposals, and negotiation processes

Market Engagement

  • Build relationships with key institutional and enterprise decision-makers
  • Represent Synnefa in client meetings, demos, and field visits
  • Capture market feedback to inform product and commercial strategy

Sales Handover & Customer Success Transition

After closing a deal, the BDE supports a structured handover to Customer Success

  • Attend late-stage demos where required to support closure
  • Conduct a formal CRM-based handover to Customer Success
  • Document all commitments, expectations, and deal context
  • Support onboarding alignment between the client and the Customer Success team
  • Flag upsell, renewal, rent-to-own compliance, and risk indicators early
  • Ensure a smooth transition from sales to implementation and adoption

Scope, Travel & Working Rhythm

  • Geographic scope: Kenya-focused role, based in Nairobi. Regional (Uganda/Ghana) opportunities may be supported case-by-case but are not the primary mandate.
  • Field travel: Roughly 40–60% of time in the field — cooperative sites, processor facilities, and client premises — with the balance on pipeline management and proposals.
  • Reporting cadence: A weekly 30-minute pipeline review and a monthly deal debrief with the CEO. This cadence is a core part of the role.

Performance Expectations

  • Active pipeline generation from Month 1
  • First meaningful closed revenue within 60–120 days (aligned with institutional B2B cycle timelines)
  • Consistent month-on-month growth in closed-and-collected revenue against targets agreed at offer stage
  • Strong CRM discipline and consistent deal progression
  • Demonstrated ability to close institutional or enterprise B2B deals

Contract & Probation

  • This is a two-year contract, renewable based on performance. The first six months are a probation period, with bi-weekly check-ins to support your performance and set you up to succeed in the role.

Compensation

  • Base salary: KES 70,000 – 90,000 per month (offer within band reflects demonstrated B2B closing track record)
  • Transport allowance: KES 10,000 per month
  • Commission: 3% on collected revenue above KES 100,000 per month
  • Recognition: Plus internal bonus awards via Bonusly

What We’re Looking For

  • Education: A Bachelor’s degree in a relevant field. Technical and engineering backgrounds — Mechanical, Civil, Mechatronics, Electrical, Biosystems Engineering, or Renewable Energy — are welcome and an advantage given our product, as are business, commerce, or agribusiness backgrounds paired with a strong commercial record.
  • Added advantage: Skills in solar energy installation, and proficiency in AutoCAD and SolidWorks.
  • Closing record (required): A proven track record of closing deals — not just generating leads (be ready to walk us through your three largest closed deals: size, cycle length, and how you got to signature). This is the one non-negotiable.
  • 2–4 years’ experience in B2B technical sales or business development
  • Experience with institutional, NGO, cooperative, or enterprise clients preferred; agritech, hardware, or capital-equipment exposure a strong plus
  • Strong consultative selling and negotiation skills
  • High ownership, discipline, and an execution mindset
  • Comfortable operating in structured, target-driven environments with significant field time
  • We are AI-first! You must be comfortable using AI tools — we use Claude and Gemini, and provide premium account access to supercharge your role.

Competencies & How You Will Operate

  • Closing focus: you move deals to signature, not just to interest.
  • Discipline: tidy pipelines, accurate forecasts, honest deal stages.
  • Communication: short, factual updates and buyer summaries. No fluff.
  • Systems thinking: you work with Product, Agronomy and Customer Success so the sale holds after close.

What Success Looks Like

  • A predictable, well-managed pipeline
  • Consistent conversion of qualified leads into closed-and-collected revenue
  • Strong collaboration with technical and Customer Success teams
  • A growing, measurable contribution to commercial revenue

What We Offer

  • Monthly Cash Meal Benefit and Annual Health Cover with AAR Insurance.
  • Flexible working hours and a Work-from-Home benefit — you start work when you can and come to the office 4 days a week.
  • An informal, fun work culture with no hierarchy or bureaucracy — just colleagues laser-focused on moving our mission forward.
  • A chance to put climate-smart hardware on real farms and processor floors — genuine impact work.
  • A small, driven team working with IoT and a marketplace platform. You’ll have influence and ownership.

How to Apply

Click Here to Apply

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